Is your social media time just slipping away? Are you or is someone within the ranks of your business spending a heck of a lot of time trying to engage fans and followers on social media and falling short? Numbers are not correlating to traffic on your website or in sales?
Here at “The Butterfly” as we fondly call our business, we use listening platforms to analyze online conversations which can give your business a competitive analysis, good market research, ID a potential crisis, and more.
It is critical to measure the time you put into social media – this is something we were NOT doing. Can you believe that? We are now. We are not saying stop doing social media heavens no. Social can always increase your brand visibility even when you think your numbers are not impressive. Generating awareness still gives you stickiness in someone’s head and you always have people who want to read what you write.
Social gives you a direct social to social connection to your followers. We cannot emphasize enough that you must monitor your social presence, and if you don’t have time, or if you have no one in your company dedicated to doing this, guess what? We can do it for you.
Bottom line if you are wondering what is working for you and what is not, we are a phone call or email away, and we can take a look at everything and either give you a pat on the back or make some recommendations for change that will improve your social presence.